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Engagement Marketing Manager

Company: VirtualVocations
Location: Metairie
Posted on: March 4, 2025

Job Description:

A company is looking for an Engagement & Retention Marketing Manager.
Key Responsibilities

Design and manage behavior-driven, cross-channel campaigns to drive enrollment and improve program engagement
Leverage data to create personalized messaging and audience segments for diverse member groups
Collaborate with cross-functional teams to identify gaps in the member journey and ensure campaign alignment with business objectives

Required Qualifications

3+ years of experience in a Lifecycle or email marketing role with proven success in conversion and retention
Skilled in developing lifecycle strategies and analyzing campaign performance
Proficient in email tools, HTML, and channel-specific best practices
Exceptional organizational skills with the ability to manage multiple priorities in a fast-paced environment
Team-oriented mindset with a track record of building strong partnerships and optimizing campaigns

Keywords: VirtualVocations, Metairie , Engagement Marketing Manager, Advertising , Metairie, Louisiana

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